Why Are Customer Reviews The Best-Kept Secret of Advertising Strategy?
One of the best ways to build trust with customers & prospects online is to post & showcase all of your positive reviews on your website and across the web. When you are easier to find,your company receives more repeat business by turning potential customers into loyal,paying customers â something which Clint Arthur Reviews understands better than most anyone in his industry.
On a basic level,this involves providing the best service,going above & beyond for your customers,and after a while asking them for their feedback. Great reviews will help your business stand out among your competitors and attract new customers. The question is,where do you publish them for maximized impact?
You need to publish customer reviews in the same places you look when you’re researching a company yourself. When you’re looking for proof that a company will deliver what they promise in terms of their product or service,do any of the following places come to mind?
Reviews on Google
Reviews on Facebook
Reviews on local directories such as the Yellow Pages
Better Business Bureau feedback
People sharing their opinions & feedback by commenting on the company’s social media posts (Facebook,Twitter,etc.)
Reviews section on a company website
Quotes & testimonials posted by the company on their social media feeds
Video testimonials on the company’s YouTube or Vimeo pages
Chances are,you WILL have used at least one of these methods to choose one company over dozens of competitors,and naturally,you WILL use them again when choosing another company for a different kind of service in the future.
Naturally,as a consumer,what do you do when you want people to know about the quality of products or service a company has provided? Share your feedback loud & proud.
So as a business owner,you need to encourage your customers to do the same,however possible.
In addition,to show that they care about their customer base,brands need an efficient and effective platform to respond to feedback and engage with their customers. The more you respond to customer reviews,whether positive or negative,the more trustworthy you’ll appear to anyone who comes across you in Google Maps or Facebook.
Retailers who want to keep up must be able to provide great shopping experiences across various environments and devices,and Clint Arthur Reviews has enhanced his using a powerful reviews website. This is true of any business in any industry â and using real customer reviews in your marketing,from actual people who have paid money to use your products & services,is one of the most essential & powerful ways to do it. Don’t miss out on it.